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EHL and GELSTX Announce Partnership

By EHL Staff, 08/21/19, 9:00AM EDT


The Official Training Aid of the #Eshow

BOSTON, MA — The Eastern Hockey League (EHL) is pleased to announce a new partnership with GELSTX for the upcoming 2019-20 season.

GELSTX is the new brand name behind Team EHL, as for the 3rd consecutive season, the league will select a group of All-Stars to take on a set of NCAA programs.

GELSTX is set to become the Official Training Aid of the #Eshow. GELSTX will also be a key sponsor for various league promotions and events throughout the season, including the 2019 EHL All-Star Weekend.

"We are very excited about this new partnership,” said Neil Ravin, the league’s Director of the Communications. “Our players are going to gain exclusive access to test the top hockey training tool on the market. GELSTX is a brand name that is only going to grow in the future, and we are proud to be aligned with them."

As part of the new partnership, GELSTX will be on site at all of this year's featured events during the EHL Showcase Series. Players will have the chance to test out the training aid before and after they hit the ice, in order to learn more about what the product has to offer.

Along with the league showcases, GELSTX will also be on-hand during the last weekend of October, focusing in on this year's All-Stars. The 2019 version of Team EHL will be powered by GELSTX, 
as this year's group prepares for matchups against Fitchburg State, Salem State, and UMass Boston. The team will practice with GELSTX the day before the series starts, and use the training aid during a pair of morning skate sessions.

"We are excited to partner with the Eastern Hockey League," said Jon Lounsbury, a Partner and the VP of Business Development for GELSTX. "The league does a fantastic job of preparing players for the next level, and we know we can help them get even stronger in this category. We are looking forward to all of the events on the schedule this upcoming year."

The 7th season of the #Eshow will kick-off in just over two weeks on Saturday, September 7th. Be sure to review the schedules and mark your calendars with all of this year’s events where GELSTX will be on-site.